journal£ºEuropean Journal of Marketing
Authors£ºSuresh Malodia; Amandeep Dhir; Muhammad Junaid Shahid Hasni; Shalini Srivastava
Published date£º2023-6-9
DOI£º10.1108/ejm-03-2022-0240
PDF link£ºhttps://www.emerald.com/insight/ ... -2022-0240/full/xml
Article link£ºhttp://dx.doi.org/10.1108/ejm-03-2022-0240
Article Source£ºEmerald¡£
Remark£º |