[Taylor&Francis] The effects of social media influencers¡¯ self-disclosure on behavioral intentions: The role of source credibility, parasocial relationships, and brand trust

nguyennganhaaa Post time 2024-3-28 22:45:56 | Show all posts |Read mode
Reward30points

journal£ºJournal of Marketing Theory and Practice

Authors£ºFernanda Polli Leite; Paulo de Paula Baptista

Published date£º2022-7-3

DOI£º10.1080/10696679.2021.1935275

PDF link£ºhttps://www.tandfonline.com/doi/pdf/10.1080/10696679.2021.1935275

Article link£ºhttp://dx.doi.org/10.1080/10696679.2021.1935275

Article Source£ºInforma UK Limited¡£


Remark£º

Best Answer

Please adopt

View Full Content

Reply

Use magic Donate Report

All Reply1 Show all posts
George Post time 2024-3-28 22:45:57 | Show all posts

This post has been completed

Completed attachments will be deleted within 24 hours.
Reply

Use magic Donate Report


Junior Member
  • post

  • reply

  • points

    110

Latest Reply



Return to the list