[Emerald] [Other]The power of words: driving online consumer engagement in Fintech

lio29 Post time 2024-4-30 21:43:45 | Show all posts |Read mode
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journal£ºInternational Journal of Bank Marketing

Authors£ºR.V. ShabbirHusain; Atul Arun Pathak; Shabana Chandrasekaran; Balamurugan Annamalai

Published date£º2024-3-19

DOI£º10.1108/ijbm-11-2022-0519

PDF link£ºhttps://www.emerald.com/insight/ ... -2022-0519/full/xml

Article link£ºhttp://dx.doi.org/10.1108/ijbm-11-2022-0519

Article Source£ºEmerald¡£


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hisab Post time 2024-4-30 21:43:46 | Show all posts

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