The mysteries of mystery deals: The roles of purchase type (material vs. experiential purchases) and excitement neglect.

Post time 2024-3-20 06:57:22

journal：Journal of Experimental Psychology: Applied

Authors：Ganga S. Urumutta Hewage; Xin He

Published date：--

DOI：10.1037/xap0000318

PDF link：http://psycnet.apa.org/journals/xap/28/1/179.pdf

Article link：http://dx.doi.org/10.1037/xap0000318

Article Source：American Psychological Association (APA)。

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Post time 2024-3-20 06:57:23

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[APA] The mysteries of mystery deals: The roles of purchase type (material vs. experiential purchases) and excitement neglect.

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[APA] The mysteries of mystery deals: The roles of purchase type (material vs. experiential purchases) and excitement neglect. Copy