[Emerald] Exploring COBRAs, its antecedents and consequences in the context of banking brands

zeeshanhaneef Post time 2022-3-5 17:44:11 | Show all posts |Read mode
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journal£ºInternational Journal of Bank Marketing

Authors£ºAditya Shankar Mishra

Published date£º2021-7-6

DOI£º10.1108/ijbm-11-2020-0553

Article link£ºhttp://dx.doi.org/10.1108/ijbm-11-2020-0553

Article Source£ºEmerald¡£


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sample2007007 Post time 2022-3-5 17:44:12 | Show all posts

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