Using CRM to Manage Marketing Productivity

Post time 2023-5-27 03:42:58

journal：Journal of Relationship Marketing

Authors：Robert P. Bush; James H. Underwood

Published date：2007-8-28

DOI：10.1300/j366v06n02_07

PDF link：http://www.tandfonline.com/doi/pdf/10.1300/J366v06n02_07

Article link：http://dx.doi.org/10.1300/j366v06n02_07

Article Source：Informa UK Limited。

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Post time 2023-5-27 03:42:59

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