Why Chinese travelers use WeChat to make hotel choice decisions: A uses and gratifications theory perspective

Post time 2023-5-25 00:29:02

journal：Journal of Global Scholars of Marketing Science

Authors：Thilini Chathurika Gamage; Kayhan Tajeddini; Omid Tajeddini

Published date：2022-4-3

DOI：10.1080/21639159.2021.1961599

Article link：http://dx.doi.org/10.1080/21639159.2021.1961599

Article Source：Informa UK Limited。

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Post time 2023-5-25 00:29:03

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[Taylor&Francis] Why Chinese travelers use WeChat to make hotel choice decisions: A uses and gratifications theory perspective

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